{"id":229,"date":"2022-12-08T15:00:37","date_gmt":"2022-12-08T14:00:37","guid":{"rendered":"https:\/\/www.uhrinstinkt.com\/magazine\/?p=229"},"modified":"2023-08-21T15:43:20","modified_gmt":"2023-08-21T13:43:20","slug":"vienna-watch-fair-2022","status":"publish","type":"post","link":"https:\/\/www.uhrinstinkt.com\/magazine\/vienna-watch-fair-2022\/","title":{"rendered":"Vienna watch fair 2022"},"content":{"rendered":"

\u00abSecond edition of the new watch fair has started well \u00bb<\/h2>\n

Live presentation with brilliant success: The Vienna Watch and Jewelry Fair 2022 (Wiener Uhren SCHAU 2022) records high visitor numbers, exciting presentations and a large number of prominent exhibitors. With the concept of a strong product focus instead of elaborate staging, the young event is becoming a permanent fixture in the international watch industry and can look forward to a secure continuation in 2023.<\/strong><\/p>\n

The new magnet for international watch fans<\/h2>\n

Following the demise of Baselworld, successful alternative trade fairs are establishing themselves throughout Europe: Geneva Watch Days, with its decentralized concept, is celebrating its third triumph in 2022, Watches & Wonders is equally heading towards a promising future, and in Vienna a new Mecca is just blossoming for watch lovers around the world. After its debut in 2021, the Vienna watch fair 2022 (as part of the “Presse” show) will open its doors for the second time in the new media district of the Austrian capital and will impress exhibitors and visitors alike across the board. Held in the imposing Marx Hall from November 04 to 06, 2022, the event relies on a more personal, simpler concept compared to the former Baselworld, which was known for elaborate buildings and enormous costs until its last staging in 2019.<\/p>\n

\"Marx
Von Gugerell – Own Work, CC0, https:\/\/commons.wikimedia.org\/w\/index.php?curid=89134081<\/figcaption><\/figure>\n

Over 100 brands and 9,000 visitors<\/h2>\n

The dimensions of the Vienna watch fair 2022 are manageable compared to other watch fairs: The event is not characterized by thousands of exhibitors and six-figure visitor numbers, but by a cozy atmosphere with around 100 booths and 9,000 guests. The quality is high. The organizers manage an attractive balancing act of major watch brands and important manufacturers in the jewelry sector, which leads to a gratifyingly high proportion of female guests and emphasizes the diversity of the watch fair. However, die-hard watch lovers will get their money’s worth the most, as a selection of the most important brands demonstrates. In addition to brands with a traditionally great reputation, such as Girard-Perregaux, Zenith or Chopard, the fair welcomes no less than four major German manufacturers.<\/p>\n

\"Girard<\/a>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \"Zenith<\/a><\/p>\n

Thus, the booths of Junghans<\/a>, M\u00fchle Glash\u00fctte<\/a>, Nomos Glash\u00fctte<\/a> and Union Glash\u00fctte<\/a> were well attended. Union Glash\u00fctte was not the only representative of the Swatch Group, which demonstrated the market size with other stands, such as those of Mido<\/a>, Tissot<\/a>, Rado<\/a>, Hamilton<\/a> or Longines<\/a>. The stands of Ebel<\/a>, Oris<\/a> and Grand Seiko<\/a> were also very popular.<\/p>\n

\"EBEL<\/a>\u00a0 \u00a0 \u00a0\"Oris<\/a><\/p>\n

The pleasing thing about this brand world is that all price classes are represented in a healthy mix. So unlike the former SIHH, which focused heavily on the high-end, and WatchTime D\u00fcsseldorf, which tends to focus on down-to-earth brands, enthusiasts of all purses will get their money’s worth at the Vienna watch fair 2022. An additional advantage is that the watch fair will be held as part of the larger “Press” show with a total of five theme worlds. In addition to watches & jewelry, visitors can also explore design, crafts, travel and mobility, making for a varied day out.<\/p>\n

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