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We are pleased that you have visited our website and thank you for your interest in our company.
With the following privacy statement, we inform you about the processing of personal data and about the rights you are granted when using our online services.

1. Definitions

This privacy policy is based on the General Data Protection Regulation (GDPR). The following technical terms are used here, among others: personal data, data subject, processing, restriction of processing, controller, recipient, third party, consent, profiling. Information on how these terms are to be understood in terms of the GDPR can be found here.

2. Name and contact details of the responsible party

This privacy policy applies to data processing by:

Responsible party:

Prestige Luxusuhren GmbH
Wendelsteiner Str. 6
91126 Schwabach
Managing directors: Mario Bößl, Maximilian Schmidt
Commercial register: AG Nürnberg, HRB 34130
USt-IdNr.: DE312151647

Phone: +49 9122 999900-0
Fax: +49 9122 999900-9

3. Collection and processing of personal data, purpose of processing

In principle, you can visit our website anonymously without telling us who you are.

When you visit our website, we automatically collect and store information in the server log files that your browser transmits to us.

These are:

  • Date and time of access
  • IP address of the requesting computer
  • The address of the last page you visited from which you followed to the current page (referrer URL)
  • Browser type and version
  • The operating system used

If you send us a message via the contact form, it is necessary to provide a valid email address so that we can answer the request and know from whom it originates. Further information can be provided voluntarily. The legal basis for data processing for the purpose of contacting us is Article 6 (1) lit. a GDPR. After the request you have made has been dealt with, the data will be deleted automatically.

If you have registered for our newsletter, we collect, process and use the following personal data: Title, first name, last name, email address. You can provide further voluntary information. The legal basis for data processing in connection with the newsletter dispatch is Article 6 (1) p. 1 lit. 1 GDPR based on your voluntarily given consent.

When you place orders via our website, we process the following personal data: Title, first name, last name, street, house number, postal code, city. The legal basis for the data processing can be found in Art. 6 (1) p. 1 lit. b GDPR. The processing of your personal data serves exclusively the purpose of the appropriate processing of your order and the fulfillment of obligations arising from the purchase contract.

We use your personal data for the following purposes:

  • to be able to process, fulfill and handle your order
  • to correspond with you for billing purposes
  • to be able to address you personally when you subscribe to our newsletter
  • to process possible warranty claims
  • to give you the possibility to contact us by filling out the contact form or by e-mail

4. Disclosure of personal data

Your data will not be passed on to third parties without your explicit consent. Excluded from this are the service partners involved in the processing of the contract, such as the credit institution entrusted with the payment processing and the logistics company entrusted with the delivery. The extent of the transmitted data is limited to the minimum necessary.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or "purchase on account" via PayPal, we pass on your payment data to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or "purchase on account" via PayPal. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they have their basis in a scientifically recognized mathematical-statistical procedure. Among other things, address data is included in the calculation of the score values. Further information on data protection can be found in the PayPal data protection principles:

In the matter of card payment (direct debit/girocard/credit cards), we work with Concardis GmbH (Concardis), Helfmann Park 7, D-65760 Eschborn, represented by its managing directors Mark Freese, Jens Mahlke and Luca Zanotti.
In this context, in addition to the purchase amount and date, the card data will also be transmitted to the above-mentioned company.
All payment data as well as data on any chargebacks that may occur will only be stored for as long as they are needed for the payment processing (including the processing of possible return debits and the collection of receivables) and for combating abuse. As a rule, the data is deleted no later than 13 months after it is collected.
Beyond this, further storage may take place if and as long as this is necessary to comply with a statutory retention period or to prosecute a specific case of abuse. The legal basis for data processing is Article 6 (1) f) of the GDPR.

You can request information and, if necessary, correction or deletion as well as restriction of the processing of your data and/or, if necessary, object to the processing of your data. If you have any questions regarding data processing by Concardis or if you wish to assert your above mentioned rights, you can contact the data protection officer, who can be reached at the address given or by e-mail at Furthermore, you have the right to complain to a supervisory authority (in Germany: to the data protection commissioners of the federal states). We would like to point out that the provision of payment data is neither legally nor contractually required. If you do not wish to provide your payment data, you can use another payment method (e.g. cash payment).

5. Data subject rights

According to Art. 15 GDPR, you have the right to request confirmation from us as to whether and, if so, which personal data concerning you are being processed. You also have the right to correction or deletion or to restriction of processing, as well as the right to object to processing and the right to transfer data. For details, please refer to Art. 16, 17, 18, 20 GDPR.

According to Art. 13 (2) GDPR, you have the right to complain to a supervisory authority.

6. Cookies

If you have set your browser to accept cookies, we use them on various pages. These are text files that are stored on your device and enable the exchange of data with our system. This exchange facilitates the use of our website, as certain information does not have to be constantly repeated.

Session cookies: These are deleted again after the end of the browser session.

Long-term cookies: These remain on your device so that your browser can be recognized during the next session. This eliminates the need to enter your password again or fill out forms with your customer data.

You can adjust your browser settings to be informed about the setting of cookies and, if necessary, to decide on their individual acceptation. The functionality of the website may be limited if cookies are not accepted.

7. Webanalysis

7.1 Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. In the event that IP anonymization is activated on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link

You can prevent the collection by Google Analytics by clicking on the following link.

An opt-out cookie will be set that prevents future collection of your data when visiting this website:

Disable Google Analytics

For more information on terms of use and data protection, please visit or

We would like to point out that on this website Google Analytics has been extended by the code "anonymizeIp" to ensure anonymized collection of IP addresses (so-called IP masking).

7.2 Google Analytics 4

This website uses Google Analytics 4, a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which can be used to analyze the use of websites.

When using Google Analytics 4, so-called "cookies" are used as standard. Cookies are text files that are stored on your terminal device and enable an analysis of your use of a website. The information collected by cookies about your use of the website (including the IP address transmitted by your terminal device, shortened by the last digits, see below) is usually transmitted to a Google server and stored and processed there. This may also result in the transmission of information to the servers of Google LLC, a company based in the USA, where the information is further processed.

When using Google Analytics 4, the IP address transmitted by your terminal device when you use the website is always collected and processed by default and automatically only in an anonymized manner, so that a direct personal reference of the collected information is excluded. This automatic anonymization is carried out by shortening the IP address transmitted by your terminal device by Google within member states of the European Union (EU) or other contracting states of the Agreement on the European Economic Area (EEA) by the last digits.

On our behalf, Google uses this and other information to evaluate your use of the website, to compile reports (reports) on your website activities or your usage behavior and to provide us with further services related to your website usage and internet usage. In this context, the IP address transmitted and shortened by your terminal device within the scope of Google Analytics 4 will not be merged with other data from Google. The data collected in the context of the use of Google Analytics 4 will be retained for 2 months and then deleted.

Google Analytics 4 also enables the creation of statistics with statements about age, gender and interests of website users on the basis of an evaluation of interest-based advertising and with the involvement of third-party information via a special function, the so-called "demographic characteristics". This makes it possible to determine and distinguish user groups of the website for the purpose of targeting marketing measures. However, data collected via the "demographic characteristics" cannot be assigned to a specific person and thus not to you personally. This data collected via the "demographic characteristics" function is retained for two months and then deleted.

All processing described above, in particular the setting of Google Analytics cookies for the storage and reading of information on the terminal device used by you to use the website, will only take place if you have given us your express consent for this in accordance with Art. 6 (1) a DSGVO. Without your consent, Google Analytics 4 will not be used during your use of the website. You can revoke your consent once given at any time with effect for the future. To exercise your revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a so-called order processing agreement with Google for our use of Google Analytics 4, which obliges Google to protect the data of our website users and not to pass it on to third parties.

To ensure compliance with the European level of data protection, even in the event of any transfer of data from the EU or EEA to the USA and possible further processing there, Google refers to the so-called standard contractual clauses of the European Commission, which we have contractually agreed with Google.

Further legal information on Google Analytics 4, including a copy of the aforementioned standard contractual clauses, can be found at the following link:

Details on the processing triggered by Google Analytics 4 and Google's handling of data from websites can be found here:

8. Social Media Plugins

8.1 Facebook-Plugin (Like-Button)

Plugins of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA are integrated on our pages. You can identify the Facebook plugins by the Facebook logo or the "Like button" on our page. You can find an overview of the Facebook plugins here:

When you visit our pages, a direct connection between your browser and the Facebook server is established via the plugin. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook "Like" button while you are logged into your Facebook account, you can link the content of our pages on your Facebook profile. This allows Facebook to associate the visit to our pages with your user account. In the logged-in state, an immediate assignment of the data to the Facebook profile is possible. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please refer to the privacy policy of facebook at

8.2 Instagram

Our pages use services of Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA. If you are logged into your Instagram account, you can link the content of our site to your Instagram profile by clicking on the Instagram button. This means that your visit to our site can be assigned to your user account on Instagram. If you do not want this, log out of Instagram before visiting this page.

For more information, please visit

8.3 Twitter

Our website uses so-called social plugins ("plugins") of the microblogging service Twitter, which is operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA ("Twitter"). The plugins are marked with a Twitter logo, for example in the form of a blue "Twitter bird". You can find an overview of the Twitter plugins and their appearance here:

When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the servers of Twitter. The content of the plugin is transmitted by Twitter directly to your browser and integrated into the page. Through the integration, Twitter receives the information that your browser has accessed the corresponding page of our website, even if you do not have a profile on Twitter or are not currently logged in to Twitter. This information (including your IP address) is transmitted by your browser directly to a Twitter server in the USA and stored there.

If you are logged in to Twitter, Twitter can directly assign your visit to our website to your Twitter account. If you interact with the plugins, for example by clicking the "Tweet" button, the corresponding information is also transmitted directly to a Twitter server and stored there. The information is also published on your Twitter account and displayed there to your contacts.

For the purpose and extent of the data collection and the further processing and use of the data by Twitter, as well as your rights in this regard and setting options for protecting your privacy, please refer to Twitter's privacy policy: If you do not want Twitter to assign the data collected via our website directly to your Twitter account, you must log out of Twitter before visiting our website. You can also completely prevent the loading of Twitter plugins with add-ons for your browser, e.g. with the script blocker "NoScript" (

9. Privacy and third party websites

The website may contain hyperlinks to and from third-party websites. If you follow a hyperlink to one of these websites, please note that we do not take any responsibility or guarantee for third party content or data protection conditions.

If you have any questions regarding the processing of your personal data by us, please feel free to contact us at any time.

Do you have any further questions?

You can contact our support team Mo.-Fr. from 9am to 4pm.
Hotline: +49 9122 999900-7
Contact form

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